Designing a poster and coordinating set design for "Welcome to Protopia" Food Design Event at Elisava School of Engineering and Design in Barcelona, Spain.
Tasked with envisioning a harmonious coexistence with the environment through food systems – our team embarked on a quest to craft a visual narrative that would captivate, inspire, and invite participants into the realm of Protopia.
The process began with immersion into sustainable food systems and understanding its nuances, aspirations, and underlying message. The idea of a "Protopia" inspired us to envision a world where food systems not only sustain life but foster a symbiotic relationship with the environment. Drawing inspiration from nature's intricate designs and the ethos of sustainable living, we brainstormed concepts that would translate these ideals into a visually compelling poster and event experience.
The process began with immersion into sustainable food systems and understanding its nuances, aspirations, and underlying message. The idea of a "Protopia" inspired us to envision a world where food systems not only sustain life but foster a symbiotic relationship with the environment. Drawing inspiration from nature's intricate designs and the ethos of sustainable living, we brainstormed concepts that would translate these ideals into a visually compelling poster and event experience.
Event planning and design coordination done on Adobe Creative Cloud software.
